The art of combining economic and social performance

Published on 12/01/2024, by Maëlle Pinto

For over 30 years, Great Place To Work® has been accompanying companies in improving their performance by helping them to improve their corporate culture, thanks to its satisfaction survey and its expertise in quality of life and working conditions. The Great Place To Work® Certification and Label recognize companies that ensure a positive employee experience and create a culture based on a high level of trust. Here's how Great Place To Work® helps companies perform better:

1. It provides a solution to the problems associated with talent retention and acquisition.

Over the past few years, our society has evolved considerably. Employees are increasingly looking for meaning. They need freedom, autonomy, flexibility, recognition, a balance between their private and professional lives, and trust at work. This is what motivates them to join and stay in a company. Great Place To Work's survey and consulting enable companies to understand their employees' experience. As a result, they can better respond to their needs, and naturally improve talent retention and acquisition.

2. It helps companies to maximize their human potential.

Implementing a successful approach enables employees to be more effective, motivated, innovative and positive. Given that the average cost of a disengaged employee is 15.000 euros* per year, implementing a strategy to improve corporate culture is financially advantageous, in the medium and long-term.

3. It enables companies to meet their workplace safety obligations.

Many companies are not always aware of their legal obligations in terms of workplace safety. According to the Luxembourg Labour Code (article 312.2 - book 3), all companies have a duty to protect the physical, mental health and safety of all their employees. It is therefore the responsibility of the employer to take all necessary measures in terms of prevention, information, training and implementation, in order to meet these obligations.

Creating a healthy and positive corporate culture is a long-term strategy. The world is constantly changing, your employees have new expectations, your team is growing. You should therefore see your approach as a plant that needs to be watered regularly, and make small adjustments in line with their needs to ensure lasting success.

Here's a video of the Best Workplaces™ Europe 2023 ceremony held in Luxembourg on September 21st, 2023, during which the best companies in Europe were honored. In 2023, 4 Luxembourg companies were rewarded: Akabi, ONE Group Solutions, CTG IT Solutions and Salonkee.